Some brands provide better customer support, making it easier to resolve any issues or get assistance with setup
Setting up quickly increases the odds the quarry will be pierced in the lip, making it easer to return to the water without injury
However, in recent years Ive taken a strong liking to the Cobra Baits Sad Shad
Having a traditional down-looking sonar visible at the same time as the side-scanner allows you a better view of what lies directly underneath the boat, since the fan-shaped beams emitted by the side-scanner will miss some portion of the water directly under the transducer (just how much will vary by depth)
One guy mentioned a problem with getting the shield to shut properly (it still leaked air a little) and another complained that it doesnt open far enough when fully open you can barely see below the bottom edge and it didnt open far enough for him to get his glasses on
The Binsky Sexy Shad Blade Bait is designed to produce extreme sensitivity and feel at deeper depths than any other blade bait on the market